Job Description

As a Commercial Campaign Manager, you will play a pivotal role in driving the success of our commercial initiatives by strategically developing, executing, and optimizing impactful marketing campaigns on a 6 month contract basis. You will be the central point of contact for leveraging global campaign assets and tailoring them to resonate with our commercial audiences, ultimately contributing to pipeline growth and revenue targets. This role requires a strategic thinker with strong execution skills, excellent communication abilities, and a data-driven mindset. Responsibilities:

• Develop and deliver breakthrough ideas and innovative, integrated Commercial campaigns to reach key buyers within our prospect targets.
• Quarterback across the entire marketing team (product marketing, web, PR, online, email, database, etc) to ensure high quality and timely campaign execution
• Partner with the Digital team to implement campaign plans, manage budgets, and set up supporting systems.
• Optimize commercial campaign results and apply successful global strategies to commercial goals.
• Work with digital and campaigns teams to customize global marketing materials for commercial needs.
• Analyze campaign results and optimize to increase engagement, lead quality, conversion rates, program performance and the effectiveness of marketing spend.
• Partner with the ABM team to ensure strategic alignment, content development, and ongoing performance optimization.
• Support surge campaigns with global program management, translation, and activation
• Ideal candidates must have 5+ years of experience in B2B demand generation: marketing experience in a role managing ROI-driven, multi-channel marketing campaigns targeted at current customers as well as a strong background working closely with cross functional teams.
• Strong understanding of demand generation and a track record of owning customer campaigns and driving success
• Knowledge of database marketing initiatives and practices
• Track record for delivering under tight deadlines
• Highly self-motivated, ability to work independently and as part of a team. Ability to thrive in a dynamic, fast-paced, environment where you may have to wear multiple hats.
• Ability to work well in a fast-paced environment while managing multiple initiatives
• Proven communication, organizational and time management skills
• Excellent writing and presentation skills
• Proficiency in Excel, PowerPoint, Salesforce. Marketo and Tableau a plus Javen Technologies

Job Tags

Similar Jobs